Proxemics

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             In June 2022 I teamed up with New York-based UX design student Reychel Sinchongco to design a hypothetical eCommerce platform for her end-of-semester client project. The concept I had in my head is an eCommerce website dedicated to second-hand vintage and designer furniture. The platform also doubles as a community-driven website where weekly interior features from its users are shown as well as releasing weekly informative articles about interior design and architecture.

Brand Ethos

                          Goals for PROXEMICS

- Decentralize the buying process for gently used and second hand furniture

- Make it easier to find specific furniture pieces

- Create a platform for unique furniture to be viewed and sold

- Create an engaging community through weekly interior features

- Educate the masses about the history of furniture and architecture

- Give furniture a second chance at life at what it's worth

- Introduce a sustainable business practice to the furniture industry


 

Proxemics; a term coined by famed Anthropologist Edward Hall and one of the 4 forms of Nonverbal communication.

By definition, Proxemics is the study of space and how we use it. E.g, An individual may signify their fondness of you through how close they stand next to you or the opposite may happen, they may try to increase the distance in-between.

In modern day interior design and architecture we design our space to fit our needs, and that space in which we exist is self expression — communicating to the world things such as favorite colors, cultural background, demographic information etc. And in-between all of the tangible items underneath the roofs over our heads, is more negative space to be utilized in our self-expression through everyday objects.

Social Media Account: @Closeproxemics

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UX Design Work Process

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User persona's

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